Burton Qiaobo Mellow Park In Beijing Grand Opening

The city of Beijing introduced their newly constructed Burton sponsored indoor snowboard park to the public last Saturday. The Qiaobo Ice and Snow World is about 40,000 square meters and can accommodate about 3000 people. It’s the first of it’s kind in China and the country now has a place where boarders can snowboard all year round. I’m sure that this will turn many people onto snowboarding since it gets hot as hell there and the humidity is just unbearable. I’m sure we will be seeing some of the top snowboarders in the world come from China soon.

Burton Snowboards’ Director of International Sales Craig Smith flew in for the event and commemorated the opening. Craig, whose experience lies in the development of the Japanese market has noted major improvements over the years and is ecstatic to be part of the action. “The Burton Qiaobo Mellow Park will not only benefit local riders, but also gives the global snowboard community an international standard park right here in the city of Beijing,” said Craig. “The timing couldn’t be better. The scene is growing, the riders are improving and we at Burton are proud to be a part of what’s happening over here.”