DVS Rewards You For “Shop Liftin”
July 25, 2008 – 8:09 pm PT by MikeTags: DVS, Shop Liftin —
I wish I was rewarded the first time I ever shop lifted. I was 6 and stole some gummy worms from the self-serve candy area at Vons. The employee who caught me was a big man with a mustache who worked in butcher department and told me to never come back again. I nearly soiled myself. Anyways DVS is searching for the best in front and behind the camera crews from over 100 skate shops. Do you think you have what it takes to make a pretty special skate video? And I’m sure DVS will recognize the biters. Those overly using the slow mo because they see Ty Evans use it to perfection. Or possibly root out those who shoot it Nike SB Style adding short films to tell a story. If I were you, I would shoot it with your dad’s old JVC VHS camera that weighs 20 lbs. That would look unlike anybody else’s video.
The shop that produces the best overall video will receive custom DVS shoes, a DVS demo, and a DVS ad running in major skateboard magazine announcing them as the winner of the Shoplift’n contest. The lucky shop will also have their video featured on www.dvsskate.com and will have the opportunity to defend their title next year. Check out the DVS site for all the details.


